CRM is a customer relationship management system. It allows you to keep all your customer interactions in one place and stay organized within your business. A CRM can track general contact, segmentation, and customer interaction history. It also brings lead scoring into the mix. This allows you to understand what your prospects are doing and what you can do to drive them through the sales pipeline. A cloud-based CRM will make sure your information is accessible wherever you are. But CRM isn’t just for sales. Anyone can use it for marketing, customer service, and more.

Infusionsoft by Keap and Keap are two powerful customer relationship management (CRM) software to get your sales and marketing efforts more organised, deliver personalised follow-up service, and close more sales. Learn more, demo our marketing software, and start a free trial: https://www.keapfreetrial.com/

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